Boosting Saudi SMEs in the era of digital revolution

Boosting Saudi SMEs in the era of digital revolution

ManageEngine, the enterprise IT management software and solution provider, will be giving special

attention to Saudi small- and medium-sized enterprises (SMEs) by localising support, increasing the

accessibility of its products, and conducting seminars and workshops in different cities of the

Kingdom. Moreover, ManageEngine is working to align itself with local regulations, business practices,

and cultural nuances to better suit the needs of Saudi SMEs.

Saudi Arabia’s efforts to reduce its dependence on oil and address sustainability concerns have

guided it towards the SME landscape. The success of SMEs is critical to bring about regional

development, employment, economic growth, diversification, and innovation. However, this strategic

shift, which is in alignment with the country’s comprehensive roadmap, Saudi Arabia Vision 2030,

comes with its own set of difficulties.

Often, SMEs face challenges that are compounded by a deficiency in expertise, finances,

technological support, and infrastructure. They are also hindered by regulatory barriers and

sociocultural differences that limit them from enhancing their productivity, efficiency, and

competitiveness. The urbanisation and industrial growth required to propel SMEs result in

environmental issues, which are challenging to resolve. Despite various initiatives being implemented

by the government to overcome these obstacles, immediate solutions are imperative for these SMEs

to propel themselves forward.

ManageEngine’s suite of IT solutions can be instrumental in fostering the growth of Saudi SMEs, as

they cater to a plethora of requirements. While focusing on providing simple, scalable, and affordable

solutions, the company also customises its offerings to suit the unique IT needs of every organisation.

ManageEngine’s real-time IT management tools ensure the optimal performance of IT infrastructure,

including networks, servers, applications, and endpoints. They are contextually integral and AI-

powered, giving greater visibility and insights into business activities. By adopting these tools, SMEs

can facilitate cloud adoption, foster a hybrid work environment, revolutionise their operations, and

catch up with the modern era of the digital revolution.

Prasanna Venkatesh Srinivasan, regional manager at ManageEngine, said, “We will be localising our

support for the Saudi SME market to better cater to the needs of our customers. For this, we will

utilise our partner ecosystem. Furthermore, we are planning to conduct seminars and workshops for

SMEs in other cities apart from Riyadh, Jeddah, and Dammam to increase the accessibility of our

products.” ManageEngine’s suite of IT solutions are highly customisable, aiding enterprises in aligning

with local regulations, business practices, and cultural nuances, he added.

Although embracing cutting-edge technologies, such as AI and ML, improves Saudi’s SME sector, it

can pose several security-related risks that can cause the loss of sensitive personal data. To remain

resilient, competitive, and agile in such a situation, organisations must opt for safe IT solutions. With

the nation’s economy being dependent on its 1.27 million SME entities, it is all the more important for

these organisations to only choose the most reliable IT products for progress amidst the current economic climate.