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Friday August 6th marked one year since the launch of Instagram Reels

Friday August 6th marked one year since the launch of Instagram Reels, and to mark the occasion Instagram is releasing new insights highlighting some creators that have found their voice on Reels.

Since launch, Instagram has seen a lot of fun, thumb-stopping content from across the globe on Reels. Anything from food, art, beauty, sport, dance, comedy or music, there’s a song or challenge for everyone. Take a look at some of the top performers below:

Top songs  used in Reels in Egypt were:

  1. Zahra Haga Helwa, By Asser Yasseen and Miriam Fares.
  2. Feeling Good, by Michael Bublé
  3. Ti Ra Ra, by Always April
  4. Momken, by Saif Nabeel
  5. جامد, by Mido Gad
  6. Astronaut In The Ocean, by Masked Wolf

Top 5 hashtags used with Reels in Egypt were:

  1. explore
  2. Egypt
  3. reels
  4. fashion
  5. Love

A local creator that has found her voice on Reels is : Tasneem Elaidy. Her top Reels were:

MONTERO

Astronaut in the Ocean

Telepatia

On top of the many new features introduced since its launch one year ago, Reels is now a platform where businesses and brands have been creatively reaching new heights, and audiences. Recently Instagram announced that after a successful test, ads in Reels are now available worldwide.

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