التكنولوجيا وأخبارها بوابة مصر لأخبار تكنولوجيا المعلومات والإتصالات وفي أفريقيا كما تعتبر مصدر رئيسي للمعلومات حول تكنولوجيا المعلومات والاتصالات والفرص الاستثمارية المرتبطة بالاقتصاد الرقمي في المنطقة بالكامل
Jumia, the leading e-commerce platform in Egypt, is celebrating 13 impactful years in the digital retail space. Since its launch in 2012, Jumia has been at the forefront of transforming the shopping experience for millions of Egyptians, offering unmatched value, seamless service, and trusted digital commerce solutions.
Pioneering Digital Retail and Supporting Local Businesses
Over the years, Jumia has become a cornerstone of Egypt’s e-commerce sector by connecting consumers with a broad network of sellers, from large brands to small and medium-sized enterprises (SMEs). Its continuous investment in digital infrastructure, delivery logistics, and financial technology has enabled local businesses to grow, while promoting financial inclusion and expanding access to online payments.
“13 Years of Trust, Savings, and Shared Stories” Campaign Kicks Off
Jumia’s 13th Anniversary Campaign officially launched on May 12 and will run until June 1. Under the theme “13 Years of Trust, Savings, and the Stories We Lived Together,” the celebration features exclusive promotions, brand collaborations, and curated shopping experiences tailored to every customer segment.
Massive Discounts and Thematic Shopping Phases
The campaign offers discounts of up to 80% across various categories including fashion, electronics, home appliances, beauty products, accessories, and home décor. Structured around key campaign phases, it includes daily surprises, special category deals, and flash sales, all designed to deliver high-value experiences to customers.
Highlight Campaign Days and Customer-Focused Experiences
Peak excitement days fall on May 12, 19, and 26, featuring WOW deals, 13% discount coupons every Monday, and an enhanced Wheel of Fortune with bigger prizes. Shoppers can enjoy Super Flash Sales every weekday at 2 PM, in addition to Brand Days and exclusive Weekend Offers leading up to the final day on June 1.
Flexible Installment Plans for Smarter Shopping
To further simplify shopping, Jumia is offering 0% interest installment plans with no down payment or administrative fees for up to 12 months. This is made possible through partnerships with top financial institutions including the National Bank of Egypt, Aman, Souhoola, Contact Now, and Forsa. These plans are available on purchases starting at EGP 500.
Strengthening Partnerships for Broader Digital Access
Participating brands such as Adidas, Samsung, LC Waikiki, AEO, and GlaxoSmithKline are offering exclusive deals and curated product ranges, reinforcing Jumia’s mission to deliver premium retail experiences. The campaign reflects Jumia’s strategic vision to strengthen ties with both private sector leaders and public institutions to ensure broad digital access for all Egyptians.
A Message from the CEO: Redefining the Future of Shopping
Abdellatif Olama, CEO of Jumia Egypt, stated: “This milestone isn’t just a celebration—it’s a testament to our commitment to innovation, continuity, and customer satisfaction. We’re working to democratize digital commerce and provide smarter, more inclusive shopping experiences across the country.”
Looking Ahead: Building on a Legacy of Digital Empowerment
Jumia’s journey over the past 13 years reflects a broader mission to empower sellers, enhance customer experiences, and drive the future of digital retail in Egypt. With robust infrastructure, strategic partnerships, and a customer-first approach, Jumia is shaping a smarter and more accessible e-commerce ecosystem for all.
Sign up for our mailing list to receive the latest news.
