التكنولوجيا وأخبارها بوابة مصر لأخبار تكنولوجيا المعلومات والإتصالات وفي أفريقيا كما تعتبر مصدر رئيسي للمعلومات حول تكنولوجيا المعلومات والاتصالات والفرص الاستثمارية المرتبطة بالاقتصاد الرقمي في المنطقة بالكامل
The most stylish battery king, realme C11 will be your favorite smartphone in its category
realme C11: First smartphone brand taking a risk in live streaming
The fastest-growing and trendsetting Chinese smartphone
company, realme, revealed that its new smartphones
realme X3 SuperZoom and realme C11 have achieved
record sales upon their launch. This confirms realme’s
leadership and the great quality of its products.
Mahmoud Taha, realme Egypt’s Marketing Head,
highlighted that all C11 devices were sold out within only
two hours, immediately after its launch on souq.com, while
X3 SuperZoom was sold out in less than 13 minutes on
souq.com, making it one of the fastest-selling flagship
phones on the website. realme’s number of global users
reached 40 million, and the distribution of realme’s
products reached 59 countries. Taha also added that the
superior capabilities and high specifications of the C-series,
at an irresistible price unlike any other, have enabled it to
reach nearly 13 million users.
The realme X3 SuperZoom, which exceeded all expectations
in terms of market sales and positive consumer feedback,
has exclusive capabilities that pushed it to be at the
forefront of flagship smartphones, at less than EGP 10,000.
More so, realme C11 is the latest technological
breakthrough in smartphones capabilities, especially in its
price category. It is characterized by its unique features
and attractive geometric design.
Joseph Wang, General Manager of realme’s operations in
the Middle East and Africa, stressed that realme’s strategy
aims to offer innovative products that meet consumer
needs, especially the youth, as they are the main
smartphone users.
“Building on its success, realme has sustained its growth in
the first half of this year and plans to achieve 100 million
mobile phone sales within 2 to 3 years. After achieving
157% growth in sales in Q1 of 2020, we are striving to lead
global growth rates of mobile phone brands for four
consecutive quarters. With an annual growth rate of 11%,
it became the only double global smartphone brand to
grow. Despite the slowdown in the growth of the global
economy, realme’s share in the global market has doubled,
and it has achieved 100% year-on-year growth in the
Southeast Asian market, pushing it to rank fourth in this
region. realme has also become among the top 5
smartphone companies in the world, in at least 9 different
markets. realme has also maintained its presence in the
seventh place among smart phone manufacturers
worldwide, regarding the Egyptian market, according to
IDC report we ranked the fourth with 13.5% market share”
said Wang.
“In less than 6 months, realme has released dozens of AIoT
products, and plans to release more than 50 AIoT products
in 2020. Wang also explained that realme is committed to
encouraging Egyptian youth to break all boundaries to
achieve their dreams, by providing them with the smart
tools necessary to facilitate their lives and allow them to
live the luxurious lives they wish for,” added Wang.
Wang stressed that realme’s AIoT strategy is the “1 + 4 +
N” initiative, which refers to the provision of one basic
product, the smartphone, complemented by four main
lifestyle devices (speakers, earphones, televisions, and
watches) supported by “N” types of smart accessories, to
enable all aspects of life to be controlled via a mobile phone.
realme is always keen on communicating with its
consumers. Hence, we launched the “fans festival” on
August 17, which will continue until the end of August. The
event aims to encourage young people to achieve their
dreams. At realme, youth are our inspiration, so we try to
offer them what they truly need,” concluded Wang.
