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New ToTok campaign celebrates Ramadan with food competitions, dedicated news and chat animations

New releases offer fun ways for family and friends to stay connected even when they’re apart
 
 As communities across the region continue to practice physical distancing, ToTok—the
popular instant messaging app used regularly by millions of people across the world—is
giving users more ways to celebrate Ramadan this year. The ‘ToTok Ramadan Virtual
Gathering’ campaign ultimately encourages people to have fun while staying safe amidst
the COVID-19 pandemic. Running until May 23, all ToTok users will have access to in-app
seasonal competitions and the chance to win fantastic prizes, in addition to enjoying
bespoke content for the Holy Month.
 
 
Geared towards foodies, all ToTok users can participate in the Best Ramadan Recipe
Contest launching on May 4 and the Best Ramadan Dish Contest launching on May 14. The
first contest encourages ToTok users to submit a video of themselves making their
favourite Ramadan recipe. For the second contest, users can submit photographs of their
most unforgettable Ramadan dishes and the stories associated with them. Both competitions will follow a similar format, which will see entries published on ToTok’s
competition page, where users can vote for their favourite submissions.
 
 
The top five entries with the most votes at the end of the competition will be announced as
winners, with the chance to win popular consumer electronics from Huawei such as its
latest Huawei P40 Pro smartphone, a Huawei Watch GT 2, and the latest edition of Huawei
FreeBuds wireless earbuds.
 
 
In addition to the competitions, users can now greet friends and family on ToTok using the
‘Ramadan Kareem’ emoji rain within their chats, which will shower their screen with the
season’s greetings. The ToTok News feature is also being tailored to provide users with the latest Ramadan updates such as a Ramadan timetable, community initiatives, and more. As
always, users can keep in touch with family and friends through ToTok’s HD video calls and
group video calls, bringing loved ones into the comfort of their home to share special
moments such as Iftar or Suhoor.
 
 
Giacomo Ziani, ToTok Co-founder, said: “This is our first time celebrating Ramadan with our
users, and we wanted to honour the occasion in a fun and light-hearted way. Although the
consequences of COVID-19 will impact how many of us spend our time with loved ones this
Ramadan, with the power to connect virtually and engage in community competitions,
ToTok users can still enjoy many of the season’s special moments with family and friends
while staying safe.”
 
 
ToTok is available for download to Android users on ToTok’s official website
(https://totok.ai/download-android), through the Huawei AppGallery—which also offer
other 3D lenses and fun features to the owners of the latest P40 series smartphones —via
Samsung, Xiaomi, OPPO, and Vivo app stores, or on popular third-party stores such as
Apkpure, UpToDown, Aptoide, GetJar, Softonic.

 

 

 

 

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