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Offering One of a Kind Audio Experience Sony Middle East & Africa Announces WH-1000XM4 Noise Cancelling Headphones   Sony Middle East and Africa (MEA) Managing Director Takakiyo Fujita: The Egyptian market is promising and we offer smart technology that meets all the consumers’ needs Headphones WH-1000XM4 in Black and Platinum …

As part of its commitment to keep up with the digital changes in the world; adidas, the German’s World Leader Sports Brand, is expanding its digital footprint in Egypt and launching its ecommerce platform  www.adidas.com.eg,  giving its consumers the opportunity to navigate through its latest collection and shop online from …

PUBG MOBILE is amping up the tricks and treats right in time for Halloween with the introduction of Halloweeks Mode, a new themed gameplay mode on the classic Erangel map. In addition to the game type, PUBG MOBILE’s new in-game rock and roll band POWER4 arrives for its debut track …

Chilling undead creep back into PUBG MOBILE today as the Infection Mode returns to the blockbuster mobile game just in time for Halloween. Infection Mode was first launched in the 0.14.0 content update of PUBG MOBILE in August 2019. From now through Monday, Nov. 9, players can get into this …

After much anticipation, PUBG MOBILE amplifies the high-intensity gameplay with the introduction of Payload 2.0, an enhanced version of a beloved game variant for the world’s most popular mobile game. Players can Rock and Load in the hit game type by experiencing new improvements such as armored vehicles, Super Weapon …

Ericsson (NASDAQ: ERIC) has won the Digital Transformation Award – Vendor at the Telecoms World Middle East Conference 2020 for carrying out network and digital transformations. The award honors solution providers that have successfully offered the best solutions available for digital transformation. The award recognizes Ericsson’s process-driven digital transformation capabilities, …

Digital communication experts and enthusiasts alike are anticipating the official launch of the latest realme 7 series in the Egyptian market; the realme 7 & the realme 7 Pro, especially after the smashing success this series has achieved across the globe.  the fastest-growing & trendsetting smartphone brand – is releasing …

The first virtual summit of Microsoft’s Reimagine Tomorrow , series began today, HE Dr. Amr Talaat, Minister of Communications & Information Technology, inaugurated the event and delivered a keynote speech, where he shed light on the Digital Egypt vision and how all government entities, and organizations are working together to …

Sony Middle East and Africa unveiled its latest in-car media receivers, XAV-AX55000 and XAV-3500, which provide a safer and smarter driving experience for local drivers in Egypt. Combining superior entertainment and a safe driving experience, these in-car receivers are the perfect companion to make the driving experience better than ever …

Masoud brings a wealth of industry know-how and ICT experience from the span of his 24 year career and has a solid track record for his contributions to large digital transformation programs across the globe. The new appointment comes as Benya, the leading company in the ICT sector in Egypt …